Fashion Marketing & Management B.F.A.

For my capstone project, as part of my Fashion Marketing BFA, I developed a concept for a curated boutique on South Congress Street in Austin, Texas, for Wolf & Badger. The store featured a fresh, constantly evolving selection of independent ethical designers while prioritizing community building through events and social gatherings. The space incorporated a mixology bar and multi-use presentation area to foster connection and engagement. Drawing inspiration from the Texas Hill Country, the design aesthetic mirrored the area's natural forms and regional elements, creating an environment that felt both sophisticated and authentically rooted in Austin's landscape.